Clients
IE University, Arcada University, NOVA and more
Description
This project explores the use of Carto as a tool for working with spatial data. The presentation does not stop at introducing the software but goes further into the conceptual foundations of mapping. It highlights the importance of choosing and designing a base map as a first decision, since projection, labeling, and style can significantly influence perception. From there, the focus shifts to the data layers that sit on top of the map, showing how these layers interact with the base to form meaning. The project also unpacks typical questions of geography such as reachability from a point, regional clustering, and comparisons between countries or regions without relying on area size. Finally, it addresses how map-based visualisation differs from general data visualisation because position is already defined by geography, limiting the available encoding channels.
Impact
The presentation provided learners with both a technical introduction to Carto and a deeper framework for critical thinking about maps. It helped them recognize the design and ethical choices behind every spatial visualisation.
Year
2021
Tools
CARTO, Cartography principles, Geospatial visualisation.
Challenge
The main challenge was dealing with bias in map design. Projections and area comparisons can mislead viewers if left unchecked, so I had to find ways to avoid these traps. Another challenge was the limited number of visual encodings available on maps. Since space and position are predefined, it is harder to add more data dimensions without overwhelming the visualisation.
Learning
One of the most valuable learnings from this project was understanding the centrality of base maps in shaping meaning. Every base map represents the world differently, so deciding how to portray context is not neutral. I also learned that mapping requires a constant interplay between geography and data design: one cannot be designed without considering the other. Typical spatial analysis questions, such as reachability or comparing countries without reinforcing size bias, showed me how unique map visualisation is compared to other forms of data visualisation.
Topics
Carto, spatial visualisation, base maps, projections, reachability, map storytelling
